Feedback seemed positive on the campaign ideas. People were concerned for how the product would be distributed and worried that the information may be too much to add to designs, "how would it be engaging?". The points made were very helpful, giving more to research and to develop the project further. Points were given about the video saying that instead of just information it could be an instructional video to tell people to take a break this was very interesting. It was a worry that information would have to be displayed everywhere on each product but instead it could be that all the information or further information is online, the campaign can get people to look at this information.
These are some of the points to look into from feedback:
oversleeping
nutrition and health
need for gratification
nomophobia
endorphins from likes on social media
look into addiction
expectation from other experiences - instant gratification
see Luke for info
offering alternatives
anxy magazine - it is acceptable to talk about these things
- take break ads
- instructional video “stop, look out the window etc”
no notifications
limit your phone use.
can affect relationships
make people aware
don’t demonise
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