The event that will be designed for is The Who, Live at Leeds University. I have a very strong influence from music in my life so it made sense to go with a musical venue. The album that was recorded during this gig was supposed to have the majority recorded in Hull but there were technical difficulties thus creating the album 'The Who, Live at Leeds'. This then became the album of the generation marking The Who and Leeds on the map for music. Being an iconic British rock band The Who made an obvious choice to show off the history of Britain and Leeds in one. They influenced so much in their life, this gig was held on the 14th of February 1970 just 6 years after they formed, they had to compete with many other influential artists around this time which made it so much more interesting. Since this gig the band were invited back to play in 2006 and a blue place has been placed on Leeds University to commemorate the occasion. This project will look at creating some sort of gig poster influenced by previous designs and The Who's own branding to mark and celebrate the event.
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