From the feedback gained the design was taken through to the both the logotype and the target in one design to avoid confusion. The black background was added based on feedback also as this would help to highlight the text as your eyes are lead to the lightest point, it also mean that the target design could be even more subtly incorporated. Originally the target would be centered around the logotype and not off to the side but as stated previously the point is to give a refreshed look to an older design whilst not changing it too drastically. After asking around about this and previous designs it seems that this design speaks to people more than any other background colour so this will be the design taken through to print. The design in the bottom left will be the one taken through as it made sense for the target to be completely off centre with the rest ot the design making it slightly more quirky and unconventional from a usual poster design as there is enough to lead the eye away from the centre.
No comments:
Post a Comment